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November 10, 2006

Zune Sharing Stations

Categories Zune 

Microsoft is heavily pushing Zune's wireless song sharing capabilities, with the tagline "Welcome to the Social." But until tons of people buy a Zune, "the Social" is going to be pretty lonely, which I think is actually the opposite of social. Microsoft would be wise to address this problem head-on by setting up Zune sharing stations that would allow users to connect to virtual (or actual) Zunes with tens of thousands of songs. Best of all, such a sharing station would also bring Zune owners together. The stations could be in malls or stores, and could have the Zune, Zune Accessories and staff that could give demos and answer questions. Plus everyone would love the free music, even if it's only good for 3 plays or whatever. Also, it would be really cool if the names of the Zunes at the sharing stations were the development team of the Zune and reflected each of their music tastes. Such a gimmick would be a great way to foster a "cult of Zune." Ok, I figured out what they could call the sharing stations: Zune Zones. Durr...

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