In my last entry about the Amazon Kindle, I wrote that Amazon should make it really easy for publishers to make their content available on the Kindle. Amazon's Digital Text Platform does exactly that, it enables publishers to upload their content to the Kindle Store. Did I mention it was REALLY easy? You basically just fill out the details of the publication, upload the file (supported formats include HTML, PDF, even Word Documents), and set the price. I'd love to see small magazines, professional journals, universities and even museums take advantage of this; it could be a great way to reach a larger audience and have a permanent archive of content.